- 3 min
Is That Really the Drug Name? Take This Quiz and Find Out
Can you tell which names are proprietary brand names and which are not?
- 4 min
Pharma Naming & Marketing Quiz 2015
Another big year for the biopharma industry is behind us, and what took place––in its marketing, advertising, mergers & acquisitions,...
- 4 min
What Do Oprah, Scarlett & Medical Marijuana Have in Common? Drug Naming.
The inspiration for this article comes from Stuart Elliott. Before taking an early retirement at the end of 2014, Mr. Elliott was the New...
- 3 min
The 2015 Drug Naming Awards
It’s that glamorous time of the year again. The awards season: the Globes, the Grammys, the Emmys, and the granddaddy of them all, the...
- 3 min
6 Reasons To Hate Drug Naming
Allow me a rant. No, I don't really hate naming drugs. I love it. But I do see drug naming becoming more challenging. Mostly because 2014...
